Course Description

Is your company using social media, or is social media using you? In the Masterclass, find out how to harness the full potential of this exciting new medium for the maximum benefit and return.

Every company uses social media, it’s now part of the fabric of our society. But are you getting the maximum benefit from online marketing, your followers, advertising and social networks?

In this Masterclass you’ll learn how to harness the full power of social media for your business, how to keep people engaged and get them to attract their friends and colleagues and how to handle the tricky situations that can often arise.

Course Outline

Day 1

  • Understanding social media and the various networks
  • Maximising and integrating your social reach
  • Using social media effectively (the what, when and where)
  • Creating communities and engaging the public

Day 2

  • Turning every complaint into an opportunity
  • The tools of the trade, master your social tools and services
  • Advertising 101, what’s really value for money
  • The holistic approach, have your followers do the work for you

Course outline in pdf format

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Length:   2 days

Cost:   £594 per person (£495 + VAT)

Trainer:   Mike Halsey



Register your interest

If you are interested in this course please complete our short form and we will keep you informed when other dates and locations are available.

Further information:

Other courses in which you may be interested: Social Media Management – beyond the basics    If there is a course you would like us to run then please suggest a course   Don't forget to visit our News and Events pages